"A literal encyclopedia of practical financial knowledge that no one should be without. This one book contains an entire library of irreplaceable information on credit, borrowing, savings, insurance, and building true wealth over time. Find out why some people work smart and get ahead while others simply work hard and wonder where the money went."

"Thank you very much for sending your book, The Secrets of Money: A Guide for Everyone on Practical Financial Literacy, my way. I'm looking forward to studying the book, as there is certainly a great need for such information these days. I'm proud of your hard work in getting this book out, and I wish you all of the success you deserve!"

"To compete in this global society it is imperative that students learn the basic principles of finances... I find that it is often the lack of knowledge on the part of the consumer that puts them at risk. You mentioned that for most educators this idea is an innovative and unconventional challenge to current teaching methods. I hope that they will accept this challenge and move forward on this common sense approach to educating our students and future leaders..."

"The 400-page tome is dedicated to shining light into often-murky areas of finance... Mincher has also started FinancialLiteracyQuiz.com for those of us who assume we know all we need to about finance."

"American financial literacy is at historic lows because high schools and colleges aren't teaching enough financial education... It [the book] shows how to manage credit and the differences among mortgage products, and gives financial-planning tips..."

"A handy guide to personal finance and a convincing argument for improved financial literacy... In many ways, the story of how the author made his money is as interesting as the financial counsel he provides... his call for more and better financial education rings true, especially as subprime lenders have recently wreaked havoc on world economic markets by preying on the financially non-savvy... Useful, credible, smart."

"If you are looking for a gift that will keep on giving, I'd recommend The Secrets of Money. It's a one-size-fits-all kind of reference book, for no matter the age of the person, whether they're about to open their first checking account or are ready for retirement, they can find something to help them manage their money a little better, I know I did. I give it 5 stars."

"Braun provides practical information and valuable suggestions about how to manage personal finances and maximize our financial resources... a must read guide for every adult to achieve lifelong financial independence."

"As an attorney and frequent group speaker, I often get questions pertaining to personal finance. I recommend that EVERYONE read Braun's new book. He explains complicated financial concepts, relating to situations we all face, in simple and easy to understand terms using practical real-life examples. Whether just starting out, or an experienced professional adult, this book is an excellent resource."

"As a wealth management professional, I have the privilege to work with high net worth families, see numerous financial statements and business plans. The key to success for these individuals is their understanding of money and their high degree of financial literacy.... something that is not taught in schools but should be! Braun's new book is right on target and reveals the secrets my clients know. This is a must read for people of any age who want a better understanding of money and want to take control of their financial future!"

"Braun's book provides a comprehensive overview of numerous personal finance topics in simple terms that everyone can relate to. Even though I have a degree in real estate and finance, I still found it VERY informative. It should be required reading for every consumer and I recommend it unconditionally to all of my clients."

"Achieve financial literacy! Braun's book will help you in an easily understood, very practical way. He uses great examples from everyday life and covers all of the necessary aspects of managing your money. As a retired teacher of personal finance (and Braun's former high school Marketing teacher), and a Certified Financial Planner, I believe Braun's book is beneficial to everyone from seniors in high school to seniors in life."

"I wish I would have read Braun's book before I bought my first house, my first car, and started my first job. This book has knowledge that everyone should have, but doesn't. Had I known the things that are presented in Braun's book, I would have been a much smarter consumer, and saved literally tens of thousands of dollars. This is the perfect book for the high school graduate stepping into the world of independence; whether that means college, trade-school or the working world. That being said, as an almost 40 year old physician, I walked away with valuable information that I had never been taught in all my years of education. I would consider it to be a "must read" for people of all ages in any field of work!"

"As a young self-started business owner, you learn a lot about how to do things right, and even more about doing things wrong. College taught me enough about going to work for someone, but they did not give me the tools to do something on my own or how to manage my own finances. The sub-title of Braun's book says it all: "Practical Financial Literacy." It is a perfect guide for anyone who needs a quick resource when confused about making the right financial decisions. "

"As a veteran educator, I greatly appreciate the lessons that are shared in Braun's new book. Through insightful examples, and articulate explanations, Braun opens the doors to the world of practical personal finance. While this is a wonderful book for anyone interested in becoming more financially literate, it is a must read for high school and college graduates as they prepare for an ever-changing world."

"If you read one book this year (besides my book, "Winning at the Money Game"), make it The Secrets of Money from Braun Mincher."

"I'm completely engrossed in your book. I think I've burned through two laptop batteries so far reading the manuscript. Your writing style is incredibly conversational and easy to read. You are going to make serious headway with this."

"Braun's new book is absolutely amazing -- it should be required reading for everyone. He clearly and concisely explains what we all should know about basic financial literacy in understandable terms."

"I have one son in college and another finishing high school. Along with Hemingway and Steinbeck, I have insisted they read one other book: The Secrets of Money by Braun Mincher. It is the perfect guide for creating a foundation of fiscal literacy. Already, it has prompted them to discuss how they want to save, rather than spend, their summer job money."

"What a great book! I have learned many lessons from Mr. Mincher and anybody who reads his book will as well. He even guarantees that the book will more than pay for itself, or you get your money back. What do you have to lose?"

"My husband LOVES Braun's Book!!! He has almost finished it and thinks that it is super. Pass on the positive feedback -- the world needs this information."

"It's not JUST a textbook. I've used it personally; but also at school in critical skills, business law, marketing, management, and sports/entertainment marketing, finance and accounting. If you're in a school district, you can buy it with Perkins' money in your re-budget, or next year. Very user friendly for personal use OR in the classroom."

"Braun, I just picked up your book at the local Barnes & Noble Store in Phoenix, AZ and am about half way through reading it. Awesome job! This is great information that everyone should know -- thanks so much for writing it."

"People as a whole go through life woefully uneducated about how to manage their money. "The Secrets of Money: A Guide for Everyone on Practical Financial Literacy" seeks to teach readers what they are never taught by their schools or their parents - basic financial literacy. Promoted as a guide that can help anyone manage their money better at any age, "The Secrets of Money: A Guide for Everyone on Practical Financial Literacy" lives up to that promise and more, filled with over four hundred pages of invaluable information. Recommended to almost everyone, but especially so to personal finance community library collections where it is sure to be a popular lend."

"Your book is a must-have for everyone who plans to use a credit card, debit card, purchase a car, a house, etc. I have learned great many great tips in just the first 50 pages, which will save me from making huge mistakes. I'm getting copies for friends and family -- I'm sure they will find your book very informative AND interesting to read."

"I never thought I'd have a hard time putting a finance book down - but I did. This book provides some excellent, easy-to-read advice on many aspects of personal finance. I'll be using this text many times in the future to help make important fiscal decisions."

"As an avid reader, I must compliment you on "The Secrets of Money: A Guide for Everyone on Practical Financial Literacy." I enjoyed it immensely. Its easy-to-read writing style and concise, relevant and up-to-date content make it superior to many of the other books on the subject of personal finance. I unconditionally recommend this book for consumers of every age, income and education level. It's the best resource I know to provide the tools for a successful financial future."

"Wow! There are a lot of secrets! This is a fabulous book, well written, and at an appropriate level for the average person who wants to learn more about his or her finances. The layout is appealing and the examples are great. Finally, the conclusion of the book is fantastic, rather than just the place where the author stopped writing."

"I typically struggle to read the books my CFP brother-in-law gives me, which are are well intentioned, but much like reading a lawnmower engine manual or the like. The Secrets of Money, however, delivers the 'what you really need to know' stuff in a manner that makes it easy to assimilate and reference. Your conversational writing style contributes to make it an easy and entertaining read as well."

"As a professor of finance, I am exposed daily to our college student's level of financial literacy, or lack thereof. They do not get the information they need in high school and, unfortunately most do not receive it in college either. I have found they are hungry, if not starving for the information. Braun's book and other resources cover all of the key topical areas that everyone (not just college students) needs for putting themselves on the road to financial freedom. I cannot think of a single individual that would not benefit from reading it cover to cover - I personally learned a thing or two. None of us would get on an airplane without first knowing where we are headed; the same philosophy applies to our financial future. Braun's book provides an incredible amount of information in an extremely easy to read and engaging format. I personally plan to incorporate it into my classes to ensure my students are on their path to financial success."

"I bought a copy and just finished reading it last night. I must say, for a financial book, I could hardly put it down. I learned something in every chapter, and of the subjects I felt I had a good grasp on, I learned a lot there too! I started to implement some of your suggestions and intend to do many more. Great job Braun and thanks for such a well written, informative, easy to read book that I will certainly refer others to."

"I found Braun's book to be a great primer on personal economics. It contains all the necessary information on the foundations of finances that everyone should know, but are rarely taught. I would highly recommend the chapters on real estate and mortgages, as I found them very helpful as a first-time home buyer."

"Thanks for all the useful and relevant information contained in your book; you really made the topic of personal finance a lot easier to understand. In my recent first-time home buyer class, I was far and away the most informed person, thanks to your book; you make me look smart!"